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Reporting Overview

The reports under Report in the side menu help you track your outreach, your pipeline and the return on your SmartAsset subscription.

The Activity Report and Pipeline Report cover SmartAsset leads only, and count activity from everyone in your company, not just you. If you don’t see Report in the side menu, email amphelp@smartasset.com.

Compare your outreach with top advisors in five areas: Outbound Calls, Consistency, Salesmanship, Response Times and Idle Leads. To learn more, see Activity Report.

Follow your SmartAsset leads from delivery to responses, meetings and target conversion. To learn more, see Pipeline Report.

Estimate whether your SmartAsset subscription pays for itself, for an AMP or CPL plan, by modeling how many clients you convert each year. To learn more, see ROI Calculator.